Plain English
We explain findings as business issues and practical actions, not unexplained technical scores.
Established experience. A new technology direction.
Forward Marketing combines practical business understanding with modern AI-assisted marketing technology.
Our story
A family business built around practical action.
Forward Marketing was established in Sussex in 1999 by Kevin and Christine Donnelly. Its purpose has always been to help businesses see opportunities more clearly and turn ideas into useful action.
Today, that experience is being applied to AIMS: affordable AI Marketing Services designed specifically for SMEs, sole traders and family businesses.
We believe powerful technology should not be restricted to companies with large agency budgets.
Why small business?
Small-business owners are expected to understand websites, search visibility, analytics, content and automation while still running the business itself.
AIMS is being built to reduce that complexity and show what matters next.
Our working principles
Affordable should still mean responsible.
Human judgement
Automation handles repeatable checks. Human review remains available where context matters.
Clear permission
AIMS audits and monitors. It does not change a client's website without explicit approval.
Honest claims
We do not guarantee rankings, traffic or sales. We provide evidence and informed recommendations.
Developed using real websites.
AIMS is first being tested across Forward Marketing's own active businesses and digital projects.
This allows us to refine the checks, remove unhelpful warnings, measure the time involved and establish fair long-term pricing before expanding.
Meet Kevin Donnelly
Kevin brings experience across marketing, retail, product development, customer communication and building practical online services.
His approach is straightforward: understand the evidence, decide what matters and help make the improvement achievable.
Contact Kevin